Suzanne Loehr is the Agency Principal for Stieber Insurance Group, LLC and Kessler Insurance Agency. She was interested in updating her logo, business cards, letterhead and envelopes to reflect the addition of Kessler Insurance Agency.
For her business cards, Suzanne was shown a wide variety of paper stocks, coatings and additions which would highlight her newly merged logo and upgrade the presentation of her company to clients and prospects. We discussed the benefits of creating a unique identity and how it would enhance her company's identity as a quality agency.
Suzanne's original business cards were printed on a standard glossy paper stock. Her new business cards feature an enhanced design change and are printed on 32 pt Silk stock with two colors of foil on the front of the card and an impactful Emerald green foil on the edges of the card. The design change allows the phone, fax and cell numbers to be easily read in comparison to the original card. The address, email and website information was moved to the back of the card along with an added list of services. The QR code also remains on the back of the card.
The letterhead and envelopes also feature a clean, updated design.
Suzanne's new look on her collateral material shows she is detail-oriented and commited to providing the best service to her clients. Her cards are a reminder to clients of her dedication to excellence in her industry.