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Before and After :: Barbara Young, BeneYOU


When I met Barbara Young, she was representing a company called Jamberry, a network marketing company that sold nail wraps. At the time we met, Barbara was printing her business cards on her home computer and cutting them to size. As evidenced by the sample above, sometimes the cut lines remained after cropping. As she was just beginning to build her business, these cards fit within her budget. She knew that once her business moved forward, she would order professionally printed cards.

Throughout the years, Jamberry merged with M Global (Hydration with Purpose) after which the M Global company added Avisae Gut Heath to its product line. It was at this point that Barbara reached out to Page by Page to create business cards which would honor the parent company while building her own brand identity. Having now known Barbara for several years, I was able to reflect her personality into the design and showcase her company's products. New business cards and a matching name badge were created. Cards were printed on 16 pt stock with UV coating on the front which gave a nice glossy shine to her new look. Whereas Barbara's old cards mentioned only the company and the contact information, the new cards have a company-provided graphic to which brief product information was added. The difference is extreme and will get Barbara noticed in a positive manner. Rather than focusing on thin paper stock with uneven margins with cut lines visible, she now has a professionally-designed and printed card on high-quality paper stock - one that she can be proud to distribute to clients and prospects.

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